FINANCIAL INSTRUMENTS FOR MANAGING ACCOUNTS RECEIVABLE IN THE CONTEXT OF THE DIGITAL TRANSFORMATION OF THE ECONOMY

Abstract

The article examines the theoretical and practical aspects of accounts receivable management in the context of the digital transformation of the economy.

It is determined that moderate inflation and unstable demand for products largely affect the growth of accounts receivable, which is aggravated by economic uncertainty and sanctions imposed against Russia by the United States and the EU, creating both direct and indirect economic risks.

As part of the study, an analysis of existing financial instruments for managing accounts receivable was carried out, based on such tools as factoring, which allows companies to receive funds immediately by transferring the right of claim to debtors to a specialized financial organization, insurance, as well as the use of software that helps identify potential problems during the process of monitoring customer solvency.

It has been established that the effectiveness of using these tools in the context of digital transformation is insufficient and requires an integrated approach in terms of the introduction of innovative technologies.

It is proved that optimizing the processes of managing accounts receivable, based on the digitalization of the management process, big data analysis, and digital communication channels, will allow enterprises not only to minimize financial risks, but also to build long-term relationships with customers, which in turn will have a positive impact on the economic situation in the country.