FOREIGN EXPERIENCE IN INTEGRATING AND USING DIGITAL TECHNOLOGIES IN HUMAN RESOURCES MANAGEMENT

Abstract

Accelerating digital transformation in the economy increases the importance of studying foreign experience in integrating digital technologies into human resource management; however, the academic literature still lacks a sufficiently systematic account of the stages of development of digital HR solutions, the mechanisms of their implementation, and the approaches to assessing their effectiveness. The article is devoted to the analysis of foreign experience in the use of digital technologies in human resource management and to identifying ways to improve the efficiency of HR processes through digital tools and workforce analytics. The methodological basis of the study includes the provisions of digital transformation in human resource management, the concept of data-driven HR, and the ecosystem approach to organizing HR processes. The research methods include analysis, synthesis, comparison, generalization, as well as descriptive and comparative analytical approaches. The information base of the study consists of academic publications, analytical materials, and the practices of foreign companies. The study reveals that digital technologies in HR have evolved from the automation of personnel records to the formation of integrated HR ecosystems combining cloud services, data analytics, and artificial intelligence tools. It is established that the highest effectiveness is achieved through the end-to-end integration of digital solutions into core HR processes and the use of a system of metrics to evaluate their performance. The results can be used in developing programs for the digital transformation of human resource management and the advancement of HR analytics.